Wappalyzer

Wappalyzer is a technographic intelligence platform that identifies the technologies used on websites, such as CMS, e-commerce platforms, and analytics tools. It aids sales and marketing teams in lead generation, market research, and competitor analysis by providing detailed insights into website tech stacks. Users can create targeted lead lists, monitor technology changes on websites, and integrate data into their CRM systems. Wappalyzer is accessible via browser extensions, APIs, and offers integrations with tools like Salesforce, HubSpot, and Zapier.

Features

Technology Lookup: Identify technologies used on any website
Lead Lists: Generate lists of websites using specific technologies, including company and contact detaild
Website Monitoring: Receive alerts when a website's technology stack changes
Email Verification: Validate email addresses to improve deliverability
CRM Integrations: Sync data with Salesforce, HubSpot, Pipedrive, and more
API Access: Automate technology lookups and data enrichment processes
Browser Extensions: Available for Chrome, Firefox, Edge, and Safari to analyze websites directly.

Pricing

Pro plan: $250/month
Business plan: $450/month
Enterprise plan: $850/month

Pro's

User-Friendly Interface: Intuitive design simplifies technographic lead generation
Comprehensive Data: Extensive inventory of monitored technologies
Effective Lead Generation: Straightforward and accurate lead sheets
Responsive Support: Fast and helpful customer service.

Con's

Limited Free Plan: Basic plan offers only 50 technology lookups per month, which may be insufficient for active users
Browser Performance: Extension can slow down browser performance on certain sites
Data Granularity: Some technologies lack detailed version information.